Social Media Marketing Services

Charlotte-Based. Working With Clients Across the U.S

Grow Your Brand Online

Social media is a powerful tool for customer connection and brand growth. The Balanced Business supports small businesses in Charlotte and across the country in using social media intentionally, turning engagement into real relationships.

Our Social Media Marketing services combine creative content, targeted advertising, and remarketing strategies that keep your business top of mind with the people most likely to buy from you.

Build a Consistent and Authentic Presence

Your social media accounts should reflect the same professionalism and personality that your customers experience in person. We help you plan and post content that fits your brand, strengthens trust, and keeps your audience engaged.

By pairing ongoing content management with targeted ads, we make sure your social presence supports your broader marketing goals.
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What’s

Included in Our Social Media Services

Each plan is customized to your goals and audience, but our social media marketing often includes:
  • Social media strategy and content planning
  • Branded post creation and scheduling
  • Targeted ad campaigns across Facebook, Instagram, and LinkedIn
  • Remarketing to reach past website visitors and followers
  • Audience targeting and ad performance tracking
  • Monthly reporting with insights and recommendations
We handle the creative and technical details so you can focus on running your business while staying connected to your customers.
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When to Consider Social Media Marketing

Many business owners come to us when:

  • They don’t have time to post consistently or plan campaigns
  • Their social media accounts feel scattered or off-brand
  • They’re not seeing engagement or new inquiries from their posts
  • They want to reach new audiences through paid social ads
  • They’re ready to turn social activity into measurable results

If you’re ready to make your social media work harder for your business, we’ll help you build a focused, sustainable strategy.

Our Process

Discovery & Strategy

We start by learning about your goals, audience, and current presence across platforms.
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Content Creation & Scheduling

Our team designs and schedules consistent, on-brand posts that reflect your business voice.
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Campaigns & Remarketing

We create and manage targeted ad campaigns to reach new audiences and reconnect with past visitors.
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Reporting & Refinement

Each month, you’ll receive clear performance reports with metrics, insights, and next steps.

Why Work With The Balanced Business

Our Charlotte-based team takes a thoughtful, collaborative approach to social media. We believe in genuine engagement, clear communication, and data-informed decisions.

From local service providers to growing brands, we help small businesses use social media as a tool for connection and growth, not just another marketing chore.
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The Balanced Business

Stay Connected to Your Customers

Let’s create a social media presence that works for your business. Contact The Balanced Business today to learn more about our Social Media Marketing and remarketing services for businesses.

The Balanced Business is Charlotte-based but supports small businesses virtually nationwide, helping them stay organized and efficient with expert operations, marketing, and HR support. We lighten your workload so you can focus on growth.
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